A Priceline Pharmacy exclusive makeup line with maximum impact and zero fuss that needed a boost to their social media look and feel, targeting teens and young 20s women
Context
Models Prefer (MP Cosmetics now) is the in-house exclusive makeup line for Priceline Pharmacy. I was responsible for the visual rebrand of their social media which are targeted at younger women and required fresh, eye-catching photography and bold graphics.
I opted to use holographic motif supported by bright and colourful solid panels and accents to bring the products and posts alive.
Details
Time Frame:
September 2013 — November 2022
Role:
Graphic Designer & Photographer
Programs:
Web Interface, Prototyping
